IMS Proschool Launches a Sure Shot Way of Getting a Digital Marketing Job

May 26, 2022. India’s joblessness soared to a high of 7.83% this April. According to a study conducted by ASSOCHAM, only 7% of India’s new-age MBA workforce is employable. IMS ProSchool launches the first of its kind Post Graduation Certificate In Management program.

Building on its 15-year legacy of helping young graduates across India, the prominent institute offers three PGCM courses — Digital Marketing, Investment Banking and Data Analytics in association with AIMA (All India Management Association).

Lucrative career opportunities, roles and salaries were once available only to select students of elite institutions. With the help of IMS ProSchool, now graduates can aim for and achieve careers in any competitive industry.

“Our goal is to empower this country's young, hard-working and ambitious graduates,” says Mr Sanjay Chaudhary, CEO of IMS ProSchool.

“Education is the platform for launching flourishing careers that add value to the economy and marketplace and should not be shielded by entrance tests, interviews and competition. Our idea is straightforward — if you can put in the work, we will bring the resources to you. It is high time we democratised education and empowered talent that will shape our tomorrow,” he adds.

IMS ProSchool has designed an educational infrastructure that unlocks doors to careers in investment banking, accounting, financial services, digital marketing, and several other key professions. The institution has branches in Mumbai, Delhi, Pune, Gurgaon, Bengaluru, Hyderabad, and Kochi. IMS ProSchool graduates hold key decision-making positions in prestigious companies worldwide.

“The PGCM course is flexible. We have structured the program in such a manner that between the first year and the second year, you can take a gap of 5 years and join back for the second year. After years of research, we discovered that many students gave up on their MBA degree, as the fees of tier 1 B-Schools were high. Therefore, the PGCM courses allow a 5-year gap between the first and second year,” said Rohit Sarma, the marketing head at IMS ProSchool.

“We will help you get a job as soon as you finish your first year. After that, you can use your course training to pursue your career and start earning. After that, you can come back to learn more,” he continues.

Thousands of students have transformed the trajectory of their careers by undertaking one of the many programs offered by IMS ProSchool.  A common feature across all IMS ProSchool courses is their flip learning technique. This form of pedagogy helps students learn theories and real-life, hands-on skills they need to survive in the job market. Students learn the theoretical concepts before class and work on practical case studies in the class.

IMS ProSchool has set a new benchmark for professional education in India. Its Digital Marketing programs prepare graduates for certifications offered by Google, Facebook, Hubspot, LinkedIn, etc. Instead of focusing on isolated academic training, the course concentrates on applicable skills on major ad distribution networks and marketing communication. Within 12 months, students learn about Search Engine Optimisation, Paid Search Marketing, Display Advertising, Email Marketing, Social Media, Analytics, and App & Affiliate Marketing.

Additionally, the program prepares students on Industry recognised tools such as SEMrush, Ahrefs, Getsitecontrol, Canva and many more. The syllabus also focuses on teaching digital marketers how to create effective marketing communication. This means, at the end of the course, the students won’t be just the people who can setup campaigns and run ads but implement a full-fledged, business-oriented digital marketing strategy.

Institute faculty members are known for their industry expertise, which is a major factor in their selection. Consequently, students are mentored by seasoned professors who deliver quality education.

On top of that, IMS ProSchool has turned the idea of ‘placement’ on its head. IMS ProSchool, where many business schools struggle to place their students, offers curated jobs that are tailored to the preferences of its students. IMS Proschool has placed its students at several amazing companies such as Tech Mahindra, PepsiCo, Deloitte, S&P Global and many others.

Even the course delivery methods are designed for the convenience of the students. IMS ProSchool allows its students to choose a learning experience that best fits their training and growth needs. Students can choose between a classroom or an online learning experience for programs such as Digital Marketing, Investment Banking and Data Analytics across major cities in India.

Now you can launch a rewarding career in a competitive industry at one-tenth the cost of an MBA without leaving your full-time job. Choose from an in-class or online experience and grow as a digital marketing specialist.

IMS ProSchool is a subdivision of IMS, an institute dedicated to helping students learn skills, clear exams and become better professionals.

Learn how you can kickstart your career with IMS ProSchool, click here.