How a 24 yr old Entrepreneur’s Never Give up Attitude Can Change Odisha’s Future.
“Success always comes to those who work for it.”
Such is the story of Santosh Kumar Dash, an entrepreneur who went against all odds to follow his passion. He was always intrigued by the idea of creating an entity of his own since his childhood and this is what led him to create his own digital marketing agency. Through hard work and persistence, today, he is a reigning first generation self-made millennial Entrepreneur – all at the age of 24.
A boy with dreams to achieve. We all know how difficult it is to never give up on our dreams, how with each step you take, the world is ready to humiliate you. For Santosh it was no different, but the attitude of not giving up kept him sane through many sleepless nights. Since his childhood he was a fan of creativity and unusual ideas. Santosh used his life experiences to gain all his insights. Even though he had a good successful corporate career he took a risk and gave all that up to start his Entrepreneurial journey. The fascination and ever burning drive and courage to start something from scratch has led this company to become a huge success.
However, success has never been an easy path to follow, it is twice as hard for “a nobody” to enter into the business world with nothing but passion and courage to build a legacy worth remembering. Santosh lost his father when he was just a 9-year-old, as if it wasn’t enough, he had to face disappointment and discrimination on every step of his way. The world is never easy on an underprivileged boy with big dreams. Always reminding him as a “Bad Influence” and “low standard'' as he was a driver’s son, but making his mother proud of him one day is what spurred him on, to give her the life that she deserves. Moreover, to show the youngsters that no dream is too big to achieve. With this passion in his heart, he now proudly owns Youngsters Worldwide.
In 2016 He was the first one to found a small bootstrapped creative digital marketing agency called ‘Youngsters – Digital’ in Bhubaneswar, where he was the sole force in helping clients in advertising, designing and marketing services. His interest in the creative world was fuelled by his out of the box ideas inspired by his surroundings, the books that he read and the talk shows he watched growing up. His first venture is now known as ‘Youngsters – Worldwide’ and is a name known to many at a National & International level.
After facing many initial hurdles in finding quality people to add to his team, Santosh was eventually able to recruit talent from top universities like IIT and IIM even remotely from Abroad Institutions in his workforce. This helped accelerate the success of his organization enabling it to be a self-sustaining global ad agency. He later founded multiple ventures under the same umbrella as an ecosystem to cater to larger audiences and bigger markets in different fields such as ( Business Growth Consultation, Brand Building Workshops, Digital Products, Custom Merchandise, Commercial Photography & Videography, Designer Label, Concept Art, Music & Product Designing, Crypto & NFT etc.
He is still in search of talented marvels who have the same fire and hunger for achieving more than what people think they are destined to be. He wants to build a powerful and a talented ecosystem by sharing his years of knowledge and experience to everyone who needs it, to be that fuel to your fire, the fire that burns you to be a better version of yourselves, to bring out the Gully boy hiding within you to say “abhi koi aur batayega main koun hai?”. Santosh often uses the words of Colin Powell summarizing his journey, "a dream doesn't become reality through magic; it takes sweat, determination and hard work.” Santosh’s story can be an example for all budding youngsters and millions of aspiring Entrepreneurs out there not just in Odisha but across India.... who think they do not have enough to start with....or are willing to bet on themselves having self belief, faith and undying hunger to achieve something big in life. He is ready to write his own history, are you?