"The Fried Chicken"—Serving the Most Delicious Crispy Fried Chicken at Pocket-Friendly Prices

India’s QSR market and the population’s fast food craze are multiplying at an increasing rate. The food industry has evolved with the changing trend, and new variations of chicken have been labelled as 2023’s go-to snack.

"The Fried Chicken" is a quick service restaurant that was established by Azgar Ali Khan A in April 2022. Located in Madanapalle, Andhra Pradesh, the restaurant focuses on serving its customers high-quality, mouth-watering meals to satisfy their hunger pangs.

The Founder, Azgar Ali Khan A, states that he started the restaurant with the aim of providing wholesome, affordable, and quality food that tastes delicious with no compromises on portion sizes or delivery standards. Azgar Ali also believes that adding value besides serving healthy food and maintaining its freshness is the key to winning a customer’s heart.

He also states that his brand, The Fried Chicken, serves the healthiest sandwiches, which can supersede popular giants like Subway. Moreover, the thought of creating a desi brand that could compete with KFC motivated him to establish his brand.

The restaurant specialises in serving world-class meals, including Crispy Fried Chicken, for chicken lovers who can binge at a pocket-friendly price. In addition, The Fried Chicken is emerging as one of the most actively involved restaurants in the fast food industry, serving combos, burgers, and rolls at the most cost-effective pricing to the people of Madanapalle.

Moreover, The Fried Chicken has established its dominant presence as the only restaurant in Madanapalle having a full-length menu with a range of options to choose from, such as sub sandwiches, chicken buckets, Maggi, salads, crushers, and many more.

Recently, the restaurant has started selling the most delicious and scrumptious pizzas, with more than twenty topping combinations to choose from. Since delivery-based orders are an important component of the food business, The Fried Chicken, instead of partnering with food delivery partners, came up with its own direct channel to cut down on the costs paid by customers for ordering food online and serve them better.

In addition, due to its growing popularity and ease of operation, "The Fried Chicken" has come up with a unique franchise opportunity focused on empowering women by giving females the platform to align with the brand. The Fried Chicken provides women who meet the basic education criteria with low-capital investment franchise ownership with high returns. 

Apart from this, the brand also offers franchise support and dedicated services to help with initial set-up, such as trainings, searching for store locations, and marketing programmes to help boost business operations. The Founder, Azgar Ali Khan, is working on expanding the horizons of his company and making The Fried Chicken available in other parts of India as well.

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