TheUnplanned.in Acquires RajasthanTV.com: New Horizons for Hindi News
In a strategic move poised to reshape the Hindi news media landscape, TheUnplanned.in has announced the acquisition of RajasthanTV.com. This development marks a significant milestone for the media group as it aims to revolutionize news delivery and expand its reach.
Durvesh Yadavv 
Suraj Sharma Aviram, Group CEO of The Unplanned, confirmed the acquisition and shared insights into their future plans for RajasthanTV.com. "Yes, it is true that we are actively working on RajasthanTV. Our ambition is to establish it as a leading Hindi news platform, and we are excited to announce that it will be launched very soon," Aviram stated. He also revealed that the company is seeking new partnerships to explore additional opportunities in the realms of YouTube and satellite TV channels. These ventures are expected to enhance the platform's visibility and engagement with a broader audience.
In a notable development, Aviram introduced a dedicated WhatsApp number for the public to share local news and issues directly with RajasthanTV. This move aims to foster greater community involvement and ensure that diverse voices are represented on the platform. The deal amount has not been officially disclosed, but market experts estimate it could be approximately 1-2 million INR.
Damodar Shastri, the Group's CFO, emphasized the significance of this acquisition. "Rajasthan TV represents a major step in our journey. This initiative will not only strengthen our position in the media industry but also empower the common man,"Damodar Shastri said. He highlighted that the platform will offer opportunities for individuals to contribute as journalists, enabling them to share their stories and perspectives with a wider audience.
The acquisition of RajasthanTV.com aligns with TheUnplanned.in's broader strategy of expanding its media footprint and fostering a more inclusive and diverse news environment. As the new platform prepares for its debut, stakeholders and audiences alike are eagerly anticipating its impact on the Hindi news sector.
