Making premium skincare products accessible to everyone; Nikitha is all set to redefine the beauty business with Madhve Cosmetics.
India has always been fed with conventional beauty standards that have led people to believe that cosmetics offer a one-size-fits-all solution. On the contrary, cosmetics is a broad concept that caters to the needs of people with all types of skin. This idea has become more and more prevalent recently with the coming of many women-led beauty brands and businesses. Women have been changing the landscape of beauty standards in India by bringing realistic products that match every Indian skin tone and encouraging more women to explore the business world. Not everyone's concern is fair skin and it shouldn't be too. Moreover, skin care is less about skin whitening and more about self-care. Of course, it is important to take care of your skin but the concept of skin care isn't inextricably tied to the notion of fairness or brightening.
The story of Nikitha Rani, the 32-year-old entrepreneur, might not sound different to many but is special to her. As a mother of two, she knows the importance of access to toxic-free, safe skin care products. The idea of Madhve Cosmetics was conceived with the aim of bringing premium skin care products at an affordable price. Madhve Cosmetics is a Chennai-based business startup that offers a wide range of skincare products in essential oils, perfume, and more. The products by Madhve Cosmetics are 100% natural and perfect for every skin tone. As the founder of Madhve Cosmetics, Nikitha focuses on offering skincare products that soothe the skin and boost skin health. Through this initiative, Nikitha also wishes to urge and encourage women out there to love their skin and body the way it is.
According to Nikitha, simplicity and transparency are two concepts she swears on when it comes to business and that's the philosophy Madhve Cosmetics is aspiring to be true to. As of now, Nikitha likes to concentrate more on the online store. However, she is devising to start exporting her premium skincare products of Madhve Cosmetics abroad soon. She believes that the future is uncertain and anything can happen. “In the future, you might see me setting up one or more physical stores for Madhve Cosmetics. Who knows! But as of now, I am happy where I am and more than delighted to know that my customers are loving my products”, she says.
Nikitha is planning to launch more products through Madhve Cosmetics over time. She believes persistence and patience are the keys to success. Madhve Cosmetics products are endeared by the customers for their supreme quality, cost-efficiency, and not to forget, the services offered with a personal touch. Nikitha likes to focus on bringing sustainable products to the market at an affordable price so that everyone gets access to toxic-free, natural skincare products. Nikitha's undying passion for beauty and entrepreneurship has helped her land up where she is now. Although she had her doubts initially, the support and love from her customers and family kept her going until she realised this is where she belong. Madhve Cosmetics made her the entrepreneur that she is today.
As the founder of Madhve Cosmetics, Nikitha intends to keep giving her 100% to Madhve Cosmetics and improve her first venture in every way possible. She is currently working on launching more products on the website. “Slowly, but steadily, I will upgrade the business to newer heights without compromising on the principles Madhve Cosmetics is built on”, Nikitha concludes.
Madhve Cosmetics is the kind of business initiative born with the concept of making top-notch skincare solutions available for everyone who loves to take care of themselves. Madhve cosmetics products are available on online marketplaces like Amazon, Flipkart, Meesho, etc.
If you’re interested in knowing more about Madhve Cosmetics, do visit their website and social media pages. Do not hesitate to share the page if you like the products.
Website: https://madhve.com/